Guthy+Renker Expands Crépe Erase Offerings with Neck Creme

Crépe Erase, the skincare brand from Guthy-Renker, is launching its first neck cream. It's part of Ultra 3-Step Essentials System ($59.95), which consists of  Body Smoothing Pre-Treatment, Advanced Body Repair Treatment Ultra and new Ultra-Smoothing Neck Repair. 

To get the word out on the neck cream, G-R has signed actress Kate Walsh, who will be brand ambassador. Crépe Erase's long-time ambassador Jane Seymour remains with the company. Launched in 2015, Crepe Erase formulates products with a plant-derived extract blend it calls TruFirm+, encapsulated retinol and patented dual peptides to support skin elasticity and collagen production.

Among the brand’s products are body brightening pads, a facial scrub, dark spot corrector and anti-aging hand cream. While two of the three products in the newly released Ultra 3-Step Essentials System are among the brand’s hero products, the Ultra-Smoothing Neck Repair marks the brand’s first foray into neck creams. Consumers can purchase a 1.7oz jar of the cream on its own for $79.